We are currently looking for a Junior Marketing Analyst who will assist and work alongside the marketing team and support our marketing efforts with marketing intelligence, research, and social selling. This is an excellent opportunity for a person who would love to develop their career in marketing, covering the intersection between Sales, Marketing, and Analysis.
The person will be part of the marketing team for one of our clients, who is a media and B2B event leader in the Nordics, focusing on Data, Analytics, and AI innovation.
The Marketing Analyst will be responsible for supporting the marketing team by collecting and analyzing prospect leads, monitoring competitor activities, and conducting social selling activities to support the company’s marketing and sales objectives. This role involves working closely with various departments, providing support for data analysis, strategic planning, and executing social media engagement strategies to drive business growth.
Office location: Tetovo
Key responsibilities:
- Identify and collect prospective leads from various channels including web forms, social media, events, and marketing campaigns;
- Maintain and update the lead database, ensuring data accuracy and completeness;
- Analyze lead data to identify trends and opportunities for improvement in lead generation strategies;
- Conduct regular research and analysis of competitor activities, including product offerings, marketing strategies, pricing, and market positioning;
- Prepare detailed reports on competitor analysis and provide actionable insights to the marketing team;
- Monitor industry trends and competitor movements to inform strategic planning;
- Assist in developing and executing social selling strategies to engage with potential customers on social media platforms;
- Create and share relevant content to attract and nurture leads through social media channels;
- Monitor and respond to social media interactions to build relationships and generate sales opportunities;
- Track and report on key performance indicators (KPIs) related to lead generation, social selling, and competitor activities;
- Provide regular updates and reports to the marketing manager on the effectiveness of marketing campaigns and strategies;
- Use data-driven insights to recommend and implement improvements in marketing;
- Collaborate with the sales team to ensure seamless handoff and follow-up on leads;
- Support the marketing team in planning and executing marketing campaigns and initiatives.
Experience
- Bachelor’s degree in Marketing, Business Administration, or a related field;
- Experience in marketing, lead generation, competitor analysis, or a related role is appreciated but not required;
- Strong analytical skills with the ability to interpret data and provide actionable insights;
- Proficiency in using marketing automation tools, CRM systems, and social media platforms;
- Excellent written and verbal communication skills in English;
- Ability to work independently and as part of a team;
- Strong organizational skills and attention to detail.
Coordea offers
- Full-time position;
- Introduction, onboarding and training specially designed for the position;
- Fun team building activities;
- Vibrant office and working environment;
- Low hierarchy and open communication;
- Private Health insurance;
- WFH policy, up to 5 days per month;
- Friendly and professional team;
- Sporadic business trips to Sweden.
You will be supported by a diverse team where the unique perspectives, ideas, and experiences that all Coordea people bring, are strongly valued.
If you are interested in being our next marketing teammate, please send your CV in English to the following email: career@coordea.com with the subject line: “Application for Junior Marketing Intelligence Assistant”.
Applications are reviewed in the order that they arrive, and we will close the opening as soon as we find the right candidate. Please be advised that references in your CV are required.
We advise all applicants to APPLY as early as possible.
