We are currently looking for an Interim Email Marketing Specialist who will assist and work alongside the marketing team, being responsible for weekly management and leading email campaigns for period of 9 months, starting from February 2023, with the opportunity for permanent employment.

The person will be part of the marketing team for one of our clients, who is a media and B2B event leader in the Nordics, focusing on Data, Analytics and AI innovation.

You will be responsible for planning and creating original email marketing content on the platforms we use, including Hubspot and Mailchimp to engage with the audience, build a community, and ultimately, boost sales. In addition, you will be responsible for reporting and data analysis for better performance and optimizing the emails.

RESPONSIBILITIES:

• Develop knowledge of the clients products, sending infrastructure and compliance policies;
• Collaborate with Marketing and Graphic Design teams for visual assets and content in order to develop the campaigns;
• Handle strategy, ideation and execution for the email marketing campaigns;
• Compose and send marketing emails to target audience after approval;
• Meet with the Production, Sales, MI team for providing feedbacks and developing the ongoing focus and strategies;
• Set up key reporting deliverability metrics such as bounce rates, open rates, click rates etc. to measure the success of every email marketing campaign, and use that information to refine future campaigns;
• Develop knowledge of the current database, create audience lists for the purposes of different targeting;
• Researching competitors, exploring potential audiences we should reach, and recommending tactics and best practices for developing the database;
• Contribute to and help out the Marketing Team with planning and pre-event activities;
• Will report to Senior Management.

SKILLS

• Superb written and oral communication skills in English Language;
• Creative thinker able to propose disruptive ideas;
• Works well under pressure and is capable of managing a complex range of stakeholders and working as part of an integrated marketing team;
• Basic knowledge of digital marketing, platforms and tools (e.g. Hubspot, Mailchimp or other email marketing platform etc.).

EXPERIENCE

• University degree in English Language, Marketing, e-Business and/or equivalent;
• Experience in email marketing or other digital marketing fields will be considered an asset.

COORDEA OFFERS

• Full-time work position with a competitive salary and well-structured career plan;
• Low hierarchy and open-door policy communication;
• Fun team building activities and celebrations;
• Variety of advancing perks and benefits;
• Friendly and highly-motivated teams;
• Contemporary office premises located in the city centres of Skopje and Tetovo;
• Calm and creative work environment with Scandinavian work culture;
• Possibility for sporadic business trips in different European countries, mainly Sweden.

You will be supported by a diverse team where the unique perspectives, ideas, and experiences that all Coordea people bring, are strongly valued.

If you are interested in being our next marketing teammate, please send your CV in English at the following email: career@coordea.com with the subject line: “Application for Interim Email Marketing Specialist ”.

Applications are reviewed in the order that they arrive, and we will close the opening as soon as we find the right candidate. Please be advised that references in your CV are required. We advise all applicants to APPLY as early as possible.